ADapt: Tips and info for today’s advertising

198

Money-makers read papers

According to a survey of affluent Americans posted at AdAge.com:

• 88 percent read magazines in print, followed by 35 percent who read them online.

• Newspapers show the greatest amount of experimentation – 70 percent read newspapers in print, followed relatively closely by 54 percent who read them online. 

• 94 percent view video content on TV, followed by 35 percent who do so on computers.

• 93 percent read websites on computers, followed by 38 percent who do so on smarthphones.

To read the full article click here.

 

 

Comments are closed.