Public Notices Promotion Toolkit

Display ads and more remind readers of the importance of public notice advertising in government transparency. CLICK HERE for details and downloads.

Newsroom Seminar 2016

50th Annual HSPA Newsroom Seminar

& Better Newspaper Contest Awards Luncheon


Join the Hoosier State Press Association and industry leaders as we learn from industry experts and celebrate the accomplishments of the Better Newspaper Contest winners.

Early-bird registration available now through Nov. 11

Most Ignored Source is Readership Gold

newspaperclassifiedhc0409Ok, editors – this one is for you.

On a weekly, if not daily, basis, there’s a source of news that more often than not is ignored by the newsroom.

Perhaps the reason is the information is funneled through your advertising staff, so reporters don’t recognize it.

I’m talking about public notice advertising and calling for a paradigm shift in how it’s treated. Read more »

Power of the Press Defined for News Consumers

mannewspaperhc0905The power of the press rests in the ability of journalists to hold government accountable, to mobilize public opinion on matters that are important to individuals, communities or the nation, and to provide necessary information of value.

Notice in those words not a mention of celebrity content, mobile devices nor “aspirational” reportage that feels good without doing any good.

But also notice in those words the key to the future for newsrooms across the nation:  A visible role in the daily life of the nation rooted in real benefit and sustained credibilityNewsprint may not be the medium-of-choice today for many readers, and perhaps certainly not the one for the desired next generation of readers. Read more »

Read your local newspaper as ‘way to know’ your community

john_darkow_bwSeveral years ago cyberspace was frenzied over many popular websites going dark for 24 hours to protest a federal bill meant to crack down on video piracy.

The Stop Online Piracy Act – or SOPA – was a controversial and perhaps misguided effort championed by the Motion Picture Association of America to end illegal online sharing of copyrighted material, primarily movies and music.

To protest SOPA and its potential threats to the First Amendment, Wikipedia, Google, Reddit and – heaven forbid – I Can Haz Cheezburger, among many others, all shut down for a 24-hour period to show the web-surfing world what it would be like without its daily fix of photos of cats riding in baby strollers. Read more »